Arbitrum Launches $40M DeFi Incentive Program

- Arbitrum introduces $40M initiative focusing on DeFi looping.
- The program aims to boost lending market growth.
- Targets yield-bearing ETH, stablecoins, and other DeFi assets.
Arbitrum has initiated a $40 million DeFi incentive program on Ethereum L2, starting September 3, 2025, focusing on leveraged looping to boost liquidity in major lending protocols.
The program aims to drive substantial liquidity inflows and increased Total Value Locked, impacting key protocols and assets on Ethereum’s Layer 2 ecosystem, as market dynamics shift.
Arbitrum kicks off a $40M DeFi incentive program targeting leveraged looping in decentralized finance.
Arbitrum Initiative to Enhance DeFi Growth
The Arbitrum platform has officially started a $40 million decentralized finance (DeFi) incentive program emphasizing leveraged looping. This initiative is driven by ArbitrumDAO and supported by Entropy Advisors, aiming to enhance lending market growth on Ethereum Layer 2 networks.
Key industry participants involve ArbitrumDAO and Entropy Advisors, with Matt Fiebach emphasizing the potential impact. The program, benefiting Ethereum L2s, involves yield-bearing ETH and stablecoins, looking to increase liquidity and market activity across Arbitrum.
“With the rise of LSTs and LRTs like Lido and EtherFi, yield-bearing stables such as Ethena and Syrup, and robust Pendle Markets, leveraged looping has become one of the cornerstones of DeFi. It’s an open secret that looping these assets is a primary driver of lending market growth today. However, a small fraction of this activity currently takes place on Ethereum L2s.” — Matt Fiebach, Co-founder, Entropy Advisors
The program’s launch is expected to significantly affect liquidity and TVL on the Arbitrum network. Yield-bearing ETH and stablecoins will likely witness heightened activity, potentially increasing Arbitrum’s influence within the Ethereum Layer 2 ecosystem by leveraging leveraged loops.
Analysts predict that leveraging will expand market opportunities yet suggests increased volatility and liquidation risks. This contrasts with prior Arbitrum initiatives, indicating short-term impacts on TVL and market tokenization. Historical trends support this strategic investment in leveraged assets.